CONTEST RULES AND REGULATIONS

This contest (the “Contest”) is open only to residents of Canada only (excluding Quebec ) and will be interpreted according to Canadian Law. The Contest is being conducted by Toshiba of Canada Limited (hereinafter referred to as the "Sponsor").

HOW TO ENTER: The Contest begins on or about May 29, 2006 and ends with all entries submitted online by 11:59 PM (ET) on June 30, 2006 . To enter, go to www.completetheplay.ca and click on The Contest link. Complete and submit the online registration form.

The Contest begins on May 29, 2006 at 12:01 a.m. (ET) and ends with entries submitted online by 11:59 PM (ET) on June 30, 2006 . Limit one (1) online entry per person, household and/or email address per day. NO PURCHASE NECESSARY

PRIZES: There will be three (3) notebook computer prizes of a Toshiba Qosmio G30 notebook (collectively, the Notebook Prizes”). The approximate retail value of each notebook is $3,299. The Notebook prizes must be accepted as awarded and no substitution of the prizes is permitted or cash equivalent will be paid. The Sponsor reserves the right in its sole discretion, should the prizes not be available to award similar prizes of equal or greater value. No warranty of any kind will be provided with respect to the prizes other than the normal manufacturer’s limited warranty that normally accompanies the product. All Notebook Prizes will be shipped to the winner’s residence.

There will be one (1) home theatre prize awarded consisting of a Toshiba 42” Plasma Television model number 42HP66 and a Toshiba HD DVD Player model number HDXA1. Approximate retail value $3,998. The Home Theatre Prize must be accepted as awarded and no substitution of the prizes is permitted or cash equivalent will be paid. The Sponsor reserves the right in its sole discretion, should the prizes not be available to award similar prizes of equal or greater value. No warranty of any kind will be provided with respect to the prizes other than the normal manufacturer’s limited warranty that normally accompanies the product. The Sponsor will make arrangements to deliver the prize to the winner’s home from the Toshiba Dealer nearest the winner’s home.

The Notebook Prizes will be awarded in three draws from amongst all eligible entries received as set out below.

Draw

Start Date

End Date

Draw Date

1.

12:01 (ET) May 29, 2006

11:59 (ET) June 8, 2006

June 9, 2006

2.

12:01 (ET) June 9, 2006

11:59 (ET) June 19, 2006

June 20, 2006

3.

12:01 (ET) June 20, 2006

11:59 (ET) June 30, 2006

July 4, 2006

All eligible non-winning entries will be automatically entered and become eligible for all remaining Notebook Prize draws and for the Home Theatre Prize draw. The Notebook Prize winners will be selected from among all eligible entries in random draws conducted by Promodem Media, the independent contest administration and judging organization at 2:00 p.m. (ET) in Uxbridge , Ontario on the draw dates specified. The Home Theatre Prize winner will be selected from amongst all eligible entries by Promodem Media, the independent contest administration and judging organization on July 4, 2006 in Uxbridge , Ontario . The odds of winning depend on the total number of eligible entries received for the applicable draw.

Five hundred (500) Instant Win prizes (collectively, the “Instant Win Prizes”) will be awarded between May 29, 2006 and June 30, 2006 as follows: five hundred (500) winning times will be randomly generated by computer. If you are the first person to enter The Contest on or after one of the randomly generated times, and you complete the “Test Your HD DVD Knowledge” challenge by clicking on the HD items you will receive the “FIFA Fever DVD Prize” message and be the eligible winner of a “FIFA Fever” two disk DVD set. The approximate retail value of each prize is $29.95.The number of Instant Win prizes available to be won will diminish as prizes are awarded during the Promotional Period.  The odds of receiving an Instant Win message will depend on the date and time an entrant completes the “Test Your HD DVD Knowledge” challenge. If no entrant completes the challenge at the predetermined time, the next entrant to complete the challenge immediately following that predetermined time will be eligible to win. If, due to any electronic or other error, more instant win prizes are claimed/designated than are to be awarded, the prizes remaining after this error is discovered will be awarded in a random drawing from among all eligible instant win prize claims received by The Contest Closing Date. In no event will the Sponsor be liable for more than five hundred (500) “FIFA Fever” DVD prizes. Limit one (1) “FIFA Fever” DVD prizes per person. All eligible “FIFA Fever” DVD prize message recipients will be directed to the prize claiming instructions provided on The Contest website. In order to claim their “FIFA Fever” DVD prize, each eligible winner must first correctly answer a time-limited mathematical skill-testing question without electronic, mechanical or other assistance to be administered online. The Instant Win Prizes must be accepted as awarded and no substitution of the prizes is permitted or cash equivalent will be paid. The Sponsor reserves the right in its sole discretion, should the prizes not be available to award similar prizes of equal or greater value. No warranty of any kind will be provided with respect to the prizes other than the normal manufacturer’s limited warranty that normally accompanies the product. All Instant Win Prizes will be shipped to the winner’s residence.

In order to win a Notebook Prize or the Home Theatre Prize, the selected entrants must first correctly answer a time-limited mathematical skill-testing question to be administered by mail or telephone. Winners will be notified by mail, email or telephone and will be required to sign and return an affidavit of eligibility and a liability/publicity release within ten (10) business days of notification. If a selected entrant cannot be contacted by mail, email or telephone or fails to return The Contest documents within the specified time, he/she will forfeit their prize and an alternate winner will be selected. Decisions of The Contest judges will be final.

ELIGIBILITY: This Contest is open to residents of Canada (excluding Quebec) who are of the age of majority in their province of residence except employees (and persons with whom they are domiciled) of Toshiba Canada, its affiliated companies, advertising and promotion agencies, and Promodem Media, The Contest administration and independent judging organization.

GENERAL: This Contest is subject to all applicable federal, provincial and municipal laws and regulations. By entering The Contest, participants agree to be bound by these official rules and by the decisions of the independent administration and judging organization, which shall be final on all matters relating to this contest. All entries become the property of the Sponsor and none will be returned. By completing the entry forms all entrants consent without compensation, to the use or disclose of the entrant’s name, place of residence and photograph or other likeness, for advertising and publicity purposes, should the entrant be awarded a prize. Such use may include advertising or publicity related to the naming of winners in this Contest or related to future similar contests.

To the extent that a entrant provides personal information with an entry, the Sponsor will collect, use or disclose the personal information provided oly for the purpose of administering the Contest and for such other purposes for which consent has been provided by the entrant on the entry form. The Sponsor will not disclose or provide to any third party any of the personal information provided on the entry form without the entrant’s consent. If you wish any of the personal information provided changed or deleted from the Sponsor’s database, pleae refer to the Sponsor’s privacy policy at http://www.toshiba.ca/web/link?id=87 for the steps to be taken to change or delete such information. To review the Sponsor’s privacy policy, please go to http://www.Toshiba.ca/web/link?id=87

If the person submitting an entry from an electronic address is not the person who is assigned the e-mail address from which the entry is submitted and id a dispute arises regarding who submitted the etnry, then the Sponsor shall be entitled to deem the entry submitted to be an entry of the person to whom the e-mail address is assigned.

The Sponsor reserves the right, exercisable in its discretion, to disqualify and ban any entrant from this Contest if the entrant is found or is believed to have been tampering with the on-line entry process, the operation of the Contest, or the Contest website or if the entrant is found or is believed to have been attempting to contact, threaten, annoy, harass or abuse any other person who has participated in this Contest. ANY ATTEMPT BY ANY ENTRANT TO DELIBERATELY DAMAGE THE WEBSITE OR UNDERMINE THE LEGITIMATE OPERATION OF THE CONTEST IS A VIOLATION OF CRIMINAL AND CIVIL LAWS AND SHOULD SUCH AN ATTEMPT BE MADE OR SUCCESSFUL, THE SPONSOR RESERVES THE RIGHT TO SEEK DAMAGES OR OTHER PENALTIES TO THE FULLEST EXTENT PERMITTED BY LAW.

By entering this Contest, each entrant agrees that the Sponsor will not be liable for any injury or damage from whatever cause associated with or in connection with this Contest including, without limitation: (i) any incorrect or inaccurate information or any other error, whether caused by Contest website users or by any equipment or programming associated with or utilized in the Contest or by any technical or human error which may occur in the processing of entries in the Contest; (ii) any error, omission, interruption, deletion, defect or delay in operation of the Contest website or any transmission in connection to the Contest website; (iii) any communications line failure that delays or prevents the delivery of any entry to the Contest website; (iv) any theft, destruction or unauthorized access to, or alteration of, entries that are being stored electronically; (v) any problems with, or technical malfunction of, any telephone network or lines, computer on-line systems, servers or providers, computer equipment, software, or failure of e-mail which may occur for any reason whatsoever, including technical problems or traffic congestion on the Internet or at any website or combination thereof; or (vi) any injury or damage to entrants’ or to any other person's computer related to or resulting from participating or downloading materials in this Contest. If the Contest is not capable of running as planned for any reason, including infection by computer virus, bugs, tampering, unauthorized intervention, fraud, technical failures, or any other causes beyond the reasonable control of the Sponsor which corrupt or affect the administration, security or proper conduct of this Contest, the Sponsor reserves the right in its sole to discretion to, without advance notice, terminate or suspend the Contest, in whole or in part, or modify it in any way.